『ファッションのチカラで香川の魅力的な人や場所を知って欲しい！』
という想いを、『LOVE MY NEIGHBORHOOD ®』というメッセージに乗せて
香川を元気にするプロジェクトです。
「かがわまんでがん応援寄付」という新しい寄付システムを開設し、売上の一部を毎年こちらに寄付しています。
地域の景勝地や名産品、素敵な人を紹介しながら、香川の魅力を発信するメディアとしての役割も担っています。
LOVE MY NEIGHBORHOOD® Project
This is a project that energizes Kagawa with the message
“LOVE MY NEIGHBORHOOD®.”
Through the power of fashion, we aim to shine a light on the inspiring people and
wonderful places that make Kagawa unique.
As part of this project, we design and produce original merchandise
that reflects the spirit of the region.
Each year, a portion of the proceeds is donated to Kagawa Prefecture to
support the local community.
This contribution is made under the name
“Kagawa Mandegan Support Contribution.”
These efforts also serve as a tourism-focused platform, showcasing the charm of
Kagawa by introducing its scenic landscapes,
local delicacies, and
the remarkable people who bring the region to life.
